Curriculum Bundle

The Power of Public Relations: Strategies for Business Success

This Curriculum Bundle includes 5 courses

Curriculum Description

Savvy lawyers and law firms understand the value of public relations (PR) to attract and retain clients. Public relations and marketing have progressed from taboo topics to grudgingly accepted practices to tools that no lawyer can afford to ignore.
 
This comprehensive program will help lawyers harness the power of public relations for business success. From setting goals to using meaningful metrics to measure success, each session offers a deep dive into one specific topic that lawyers can implement quickly. The individual tactics discussed in each session become even stronger and more effective when implemented in concert.
 
The following Lawline modules will guide you through strategies and tactics designed to advance your communications efforts. Attendees can progress through the series at their own pace and in accordance with their own needs and interests.


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Credit Information

This course is pre-approved for CLE credit in the following states. If your state is not listed, contact support for more information on how to receive credit

Lawline reports attorney attendance in select states. View more about CLE reporting .

Faculty

Francois Lassalle
Francois Lassalle BVI International Arbitration Centre
Kelly MacKinnon
Kelly MacKinnon Shearman & Sterling LLP
Mike Mellor
Mike Mellor Pryor Cashman LLP
Gina Rubel
Gina Rubel Furia Rubel Communications, Inc.
Jennifer Simpson Carr
Jennifer Simpson Carr Furia Rubel Communications, Inc.

Why Lawline Curriculum Bundles?

Niche Topics

All Curriculum Bundles provide a specific industry or practice area focus.

Comprehensive Content

Curriculum Bundles include comprehensive content ranging from intro level courses to advanced issues for an in-depth learning experience.

Same High-Quality Courses

Our in-house team of program attorneys ensure the highest quality standards for all Lawline programs. Courses in the bundle are specially curated based on positive feedback from attorney viewers like you.