On Demand

Understanding Trademark Basics (Update)

1h 2m

Created on October 25, 2019





In this course, Kelly Donohue of Wilkinson Barker Knauer LLP will provide an overview of all the basics of trademark law. You'll discover everything you should know about trademark law and gain helpful tips on how to strengthen your company's trademark portfolio and how to avoid infringing the intellectual property of others. Topics to be covered include: 

•      Building Your Brand and Protecting Your Rights

•      Understanding Different Types of Trademarks and Levels of Protection

•      Avoiding Unauthorized Use of Intellectual Property

Learning Objectives:

  1. Gain an understanding of different types of trademarks
  2. Identify how to use trademarks to build a brand and protect your rights
  3. Examine how to avoid the unauthorized use of intellectual property

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