Practical Guidance for Charitable Sales Promotions

• 1 When a promotion qualifies as a commercial co-venture because a purchase triggers a donation
• 2 Written contract essentials: promotion dates, covered products, donation mechanics, and accounting
• 3 Advertising and disclosure rules including naming who makes the donation and avoiding vague 'proceeds' or 'profits' claims
• 4 Circumstances that trigger extra regulation: registration or bonding, trustee or professional fundraiser status, and nonpurchase entry rules for sweepstakes

Based on transcript analysis