On Demand

How to Turn Your Website Traffic into Clients


Created on August 18, 2020





This series, produced in partnership with Podium and led by Joseph Jenkins, will address issues of converting visitors to your site (potential clients) into actual clients. You'll learn how to gather and nurture leads and - more important now than ever before - understand the major differences between online and in-person client conversion and how to use specific differentiators to your advantage. 


  1. Online vs. In-Person: Key in on the Major Differentiators and Use Them to Your Advantage 
  2. How to Determine Your Client Conversion Rate in the Legal Industry 
  3. Make Your Website Traffic Work for You: Gather and Nurture Leads to Get New Clients
  4. How to Close the Deal with a Client When You Can't Rely on In-Person Tactics

About Podium: 

Podium is an interaction platform that modernizes the way law firms drive leads, communicate with clients, and build their online reputation. Over 55,000 local businesses trust Podium to help them get found, get chosen, and get connected to their consumers online. Headquartered in Lehi, Utah, and founded in 2014, Podium is currently backed by YC Continuity, Sapphire Ventures, Alkeon Capital, Recruit Co. Ltd., IVP, Accel, Summit Partners and GV.

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