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On Demand
Included in
Essentials and Plus
Digital Marketing 101: How to Easily, and Ethically, Attract Clients You Want in the Digital Age
What You'll Learn AI-Generated
- 1 Create a detailed persona of your ideal client to target marketing and messaging
- 2 Match marketing tone and personal values across website, ads, and billboards
- 3 Draw a client journey map to prioritize digital spaces and ad spend for your persona
- 4 Identify ABA limits on false or misleading lawyer ads and supervise outsourced marketing content
"Practical, ethically grounded beginner strategies for attracting desirable clients, taught in an engaging, actionable format."
Based on transcript analysis and 48 reviews
Overview
Beginner
This course includes:
- 1 hour on-demand video
- Certificate of completion
- CLE credits and reporting (if applicable)
- Closed captions
- Desktop & mobile access
CLE Credits
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