Design Law: A Manufacturer’s Delight

Production Date: May 09, 2017 Practice Areas: Intellectual Property Law Estimated Length: 5485 minutes


$ 89 Intellectual Property Law In Stock

Design law is the strategic application of patent, trademark, and copyright law to the design of physical and digital articles of manufacture. Successful military, industrial, medical, and consumer product firms employ design law to protect their goods from infringement for the span of their commercial lives.

Intellectual property attorneys typically specialize in one or two of the primary IP fields, but not all three. Manufacturers should involve all of their IP attorneys during the product development stage because securing federal patent, trademark, or copyright registration is date-critical. Flann Lippincott, of Lippincott IP LLC, directs this presentation to IP attorneys who can benefit from understanding how the three IP specialties interact when applied to designs. Understanding the role of product functionality across disciplines is key to crafting a comprehensive long-term strategy.

Flann incorporates her experience as an industrial designer and entrepreneur into a visual presentation that informs by applying design law to two iconic products. Due to the broad scope of this presentation, this program is intended for viewers who already possess a basic knowledge of patent, trademark, and copyright law.

Learning Objectives: 

  1. Recognize the economic importance of designs
  2. Review the relevant statutes and case law for design patents, trademarks, and copyrights as applied to designs
  3. Understand the way the three fields of law interact over time when applied to a design
  4. Identify the tension between utilitarian and aesthetic concerns in design law
  5. Counsel clients to take the long view and manage their patent, trademark and copyright assets accordingly
Eve L.
Danville, IL

Excellent presentation!

Clinton H.
Lake Forest, IL

Nice course

Bruce M.
Roseville, CA

Practical applications and examples were apropos to her underlying [sic?] harmonious & overlapping areas of professional expertise. Very enjoyable and informative presentation. Thank you.

Donna W.
Northbrook, IL

I was surprised at how much I enjoyed this program and how superb the instructor's presentation and materials were!

Kelly H.
Chicago, IL

She does a nice job with her examples!

Cecelia P.

Really thought it was good.

Lisa K.
Hollywood, FL

Excellent practical presentation with illustrative representations

J. Michael S.
Alexandria, VA

perfect timing for this course for me. About to file a copyright case related to topic

Peter V.
Williamsburg, VA

VERY well done

Sam W.
Aurora, IL

I appreciated the aspect of how to discuss the law and how it applies to your client base. This is an explanation that I believe to be very helpful.

James B.
Huntington, NY

Excellent presentation. One of the best IP CLE courses on Lawline!! Thank you.

Holiday T.
Chicago, IL

Not an IP attorney, but this was an excellent course.

Chun-Yeong Y.
Fairfield, NJ


Ron R.
Three Rivers, MI

Presenter very well informed and presented material in understandable terms.

Bruce H.
Montgomery, TX

This was a very good and informative presentation.

Elliot F.
Tucson, AZ

Good treatment of a complex legal area. The examples at the end were a very good idea.

Norman B.
Wilmington, NC

Excellent. Thank you.

Eugene A C.
Herndon, VA

Presenter's use of examples effectively conveyed the course material.

Jeff M.
Aurora, NE

Liked the props, really added to the discussion.

Robert K.
Eden Prairie, MN

excellent presentation

Debra S.
Mountainside, NJ

Very good presenter and accompanying materials

Martin E.
Johnson City, TN