On Demand

Essentials

Claim Substantiation in the New FTC Era

1h

Created on October 05, 2023

Intermediate

CC

4.9

(325 reviews)

Course Image

Course Price

$79


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Overview

This course, presented by Linda Goldstein, will focus on how the regulatory environment has changed under the new FTC with a particular focus on how this has impacted claim substantiation requirements for advertisers.

The course will review the basic principles of claim substantiation and then explore how the legal standards have evolved under the current FTC regime. The course will address not only claim substantiation requirements but the expanded net of liability and how it is responsible for ensuring that claims are truthful and accurate. This program will benefit all advertising law practitioners including both in-house and outside counsel.


Learning Objectives:

  1. Review the basic laws and principles governing claim substantiation 

  2. Provide insight into what is happening under the New FTC and how that is impacting claim substantiation requirements

  3. Identify current hot topics and areas of focus for the FTC

Credits

Faculty

Reviews

4.9

(325 reviews)

Recent Reviews

Not something that I will likely use in my practice, but very informative nonetheless. I think it will give me a new way of thinking about advertising, claims, and the business processes involved. Very good.

Christopher B.Apr 14, 2025

Excellent topic and highly applicable to my practice.

Craig A.Jan 8, 2025

Excellent program. Linda has total command of the subject matter.

Daniel B.Jan 7, 2025

Please have more courses from this speaker as she was fantastic

Sarah d.Dec 19, 2024

Very knowledgeable presenter with detailed information.

James R.Oct 28, 2024

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