Lawline.com is proud to announce its listing in Crain's New York Business as the No. 21 Best Place to Work in New York City. Crain's officially released the rankings publicly  earlier today.

Lawline's focus has always been on its customers. The company-wide goal is to go above and beyond in every customer interaction, providing a "Wow" experience and genuinely attempting to make the customer's day. Lawline also believes that employees treat customers the same way they are treated at the workplace. This promotes a virtuous cycle of efficiency, thoroughness, and kindness. 

We're of the belief that it all starts with the hiring process, where attitude stands alone as the most significant trait a candidate can possess. Although, skill, education, and experience are all pillars that make up the ideal employee, contributing to the positive team environment is first and foremost, as this is what perpetuates our continued growth. 

We also believe that self-improvement is an every day process.  One of Lawline.com's recognized programs is the "1% Challenge", which is a program intended to create incentive for self-education through reading and subsequently presenting the material to the department. The concept is akin to the Japanese kaizen, where the belief is that continual self-improvement compounds over time and creates drastic increases in productivity and efficiency.  Once an employee does three reports, he or she is given a $25 gift certificate to any redeemable store.

In the end, what matters is the fulfillment each individual employee receives from his or her days. At Lawline, we are proud to offer the opportunity and the platform to continuously learn, excel, and achieve.

Click here to read more from the Crain's Best Companies feature story